Edgard Corona, the
Brazilian health and fitness entrepreneur, has left an indelible mark on the
fitness industry with his innovative concepts and business acumen. As the
foundi ng partner and CEO of Smart Fit, Corona has successfully transformed the
landscape of gyms and workout studios in Latin America, making fitness
accessible to a wider audience.

Corona’s journey began with a background in
Chemical Engineering, a discipline that taught him the art of transformation
under the right conditions. His entrepreneurial spirit emerged early on when he
ventured into the fashion industry, honing his skills in understanding customer
needs and delivering efficient solutions. A skiing accident in the 1990s
prompted Corona to rethink traditional gym practices, leading to the creation
of the Academia Bio Ritmo in 1996.

Driven  by a desire to enhance the fitness
experience for all, Corona launched Smart Fit in 2008, focusing on
affordability and accessibility for individuals across different socioeconomic
backgrounds. His three-decade-long expertise in the industry has been
characterized by a relentless pursuit of efficiency and customer satisfaction ,
evident in Smart Fit’s scalable and resource-efficient business

model.

Corona’s leadership style combines grit,
humility, and a willingness to seek advice from industry peers, propelling
Smart Fit to unprecedented growth and success. His strategic use of technology
and commitment to providing a superior fitness experience have cemented Smart
Fit’s  position as a frontrunner in the fitness industry in Latin America.

Edgard Corona’s impact on the fitness world
extends far beyond conventional gym practices, reflecting a visionary approach that continues to shape the future of
fitness and wellness for millions.  

Dono da Smart Fit